2025
Branding, event design, and management for the
AllSmiles Soundsystem x Shabab Laboratory collaboration.
For the AllSmiles x Shabab Laboratory event, we led branding, event design, and full project management from concept to execution. Our role included overseeing artwork development, managing designers and artists, coordinating vendors and activations, and shaping the spatial experience. From creative direction to on ground production, every element was curated to deliver a cohesive brand moment that felt immersive and intentional.
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